Skip to content
GROWTH DEPT.

Pricing

Packages start at $10,000 a month. Everything we build is yours.

Pick how much you want Nova to take on. One flat fee a month, a machine built once, and a human growth executive on the numbers. If you ever leave, it all keeps running in your office.

  • One flat monthly fee
  • No credits, no seats
  • No percentage of ad spend
  • Yours if you ever leave

Packages

Growth Desk, Department, or the whole group.

Growth Desk is Nova running your paid growth. Department adds Amazon, email and a named growth executive. Group is several brands on one department.

Growth Desk

$10,000per month

Nova runs your paid growth.

Brands from $3M–$20M that want media buying and creative handled every day.

  • Nova in your Slack, every morning
  • Media buying on Meta, Google, TikTok, Snapchat and AppLovin
  • New ads staged weekly from your creators and your Drive
  • Creators found and sampled on TikTok Shop; their best videos turned into ads
  • Every change previewed and approved by you
  • All your numbers in one place, and Claude connected to them
  • Weekly review with your growth executive

Department

Most brands

$17,500per month

The whole department, Amazon included.

Brands from $10M–$100M selling on Shopify and Amazon.

  • Everything in Growth Desk
  • Amazon: listings, ads, best-seller rank, stock alerts, reviews
  • Email and SMS run as a program in Klaviyo
  • Competitor and market intel every morning
  • A named growth executive who owns your numbers
  • Quarterly growth plan
  • New tools connected and new reports built first, usually in days

Group

Custom

Several brands, one department.

Holding groups, aggregators and operators running multiple storefronts.

  • Everything in Department, for every brand
  • One machine, one Nova, separate numbers for each brand
  • Shared playbooks across the portfolio
  • Custom connections and reporting
  • Security review and custom terms

Your machine, built and shipped

Fixed priceone-time · quoted before you sign · never changes after

We build your Growth Dept machine, set it up for your brand, and ship it to your office. It is a real computer in your building, so your numbers never live with us. It runs there. It's yours.

  • A dedicated machine, built for your brand and shipped to you
  • Nova set up in your Slack with the name and channels you choose
  • Every store, marketplace and ad account connected
  • All your numbers in one place, owned by you
  • Claude connected to your business
  • Proven email, SMS and ad playbooks fitted to your brand
  • Live in Slack in a week. Fully running in thirty days.
  • · Flat monthly retainer. No credits, no percentage of ad spend, no per-seat fees.
  • · Everything we build is yours: the machine, Nova, the data, the playbooks. If you ever move on, it keeps running in your office.
  • · Month to month after a 90-day proving period.

How much Nova is allowed to do

She starts by watching. You decide when she runs.

Three steps, set per channel, and you can walk any of them back in a sentence. Most brands spend a week or two on each before moving up.

  1. Step 11 / 3

    Watch

    Nova suggests. Nothing changes. You see exactly what she would have done, and why.

    Search Harbor & Pine
    H

    approvals

    Novaapp9:00 AM
    Morning. Here is what I would have changed on Meta today, and why. Nothing has moved.
    What I would have done todayNova
    • Pause Prospecting · UGC-07 at 0.9×−$300/day
    • Pause Retarget · 7d · Bedskirt at 1.1×−$150/day
    • Scale Prospecting · Duvet-03 at 3.4×+$225/day

    Watching only. Nothing changed. Tomorrow you will see what these would have earned.

    Sarah9:12 AM
    Good calls. Keep showing me these for another week.
  2. Step 22 / 3

    Approve

    Suggestions arrive in Slack with before and after. You tap Approve or Skip. Approved changes go live.

    Search Harbor & Pine
    H

    approvals

    Novaapp9:00 AM
    Five changes ready. Before and after on each. Nothing moves until you tap Approve.
    Meta · 5 changes ready for your approvalNova
    • Prospecting · Broad · UGC-070.9×
      Pause$300paused
    • Retarget · 7d · Bedskirt1.1×
      Pause$150paused
    • Catalog · All products1.0×
      Pause$200paused
    • Prospecting · Broad · Duvet-033.4×
      Scale$400$625
    • Retarget · 30d · Sheets2.8×
      Scale$250$475
    Stops $650/day of waste · moves $450/day to winnersApproveSkip
    Sarah9:04 AM
    Approve.
    Novaapp9:04 AM
    Done. 3 paused, 2 scaled. Logged with before and after.
    2
  3. Step 33 / 3

    Run

    Inside three numbers you set — a daily budget ceiling, a return floor, a daily scale cap — Nova acts on her own and reports every hour.

    Search Harbor & Pine
    H

    media-buying

    Novaapp10:00 AM
    Running inside your limits: $6,000 a day ceiling, 2.0× floor, 25% scale cap. Here is the last hour.
    Hourly change summary · MetaNova

    Changes

    4

    Spend

    $3.1k

    of $6k ceiling

    Return

    2.7×

    floor 2.0×

    Scaled Duvet-03 to $625, paused UGC-07, moved $150 to Sheets retargeting. All inside your limits.

    See every changePause Nova

Whatever the step, every change is written down with its before and after, summarized in Slack every hour, and can be undone. When a person on your team changes something, Nova leaves it alone for two days.

In every package

Six things every client gets, whatever the package.

The packages differ in how much Nova takes on. These six are always in.

  • appSlack

    Nova, in your Slack

    Your AI employee, with 300+ skills on day one. Rename her if you like.

  • Your machine

    Built for your brand, shipped to your office, yours outright. Everything runs there.

    • Shopify
    • Amazon
    • TikTok Shop
    • Meta
    • Google Ads
    • Klaviyo

    Your numbers in one place

    Every store, marketplace, ad account and email tool feeding one place you own.

  • Claude

    The Claude connector

    Ask Claude anything about your business from your laptop or phone. Answers from your real numbers.

  • 6:00 AM, daily

    The morning brief

    Every day at 6:00, before anyone opens a laptop. What happened, what is off, what Nova suggests.

  • Holden, growth executive Mondays, 45 minutes · every package

    Your growth executive

    Named, on the hook for the numbers. Weekly 45-minute review. Same-day reply in Slack on weekdays. Sets and reviews Nova's limits. Signs off the quarterly plan. Not a support inbox.

Add-ons

When your business is bigger than one brand or one marketplace.

Each of these is scoped and quoted on the call, and none of them changes how billing works.

    • CGK Linens
    • 437
    • Vita Hustle
    • Beckham Hotel Collection

    Extra brands

    One machine, one Nova, separate numbers for each brand. We run six of our own this way.

    • Walmart
    • Target
    • Wayfair
    • eBay
    • Etsy
    • Faire

    Extra marketplaces

    Walmart, Target, Wayfair, eBay, Etsy, Faire and more, alongside Amazon and TikTok Shop.

    • TikTok Shop
    • Grin
    • Backstage
    • Euka

    Creator programs at scale

    Hundreds of creators found, sampled, tracked and paid on TikTok Shop, with the winners turned into ads.

    • Gorgias
    • NetSuite
    • ShipStation
    • Google Sheets

    Custom connectors

    A tool we have not met yet? If it has a website, an account or a spreadsheet, we connect it.

How billing works

Four rules. None of them move with your ad spend.

The three things that usually creep into a growth engagement, seats, usage and a cut of the media, are not in this one.

  1. Day 0

    The call

    Forty-five minutes. You leave with a written plan and a price.

  2. Week 1

    Nova joins your Slack

    The morning brief starts. Everything is connected.

  3. Day 30

    Everything running

    Media buying, Amazon, creators, email. Your machine is in your office.

  4. Day 90

    Proving period ends

    Twelve weekly reviews against the plan. Continue month to month, or keep everything and stop.

  • One flat monthly fee

    The package price is the whole price. No seats, no credits, no usage meter.

  • Nothing tied to ad spend

    We never take a percentage of media. We have no reason to want your spend higher than it should be.

  • A 90-day proving period

    We agree what good looks like on the call. For the first ninety days we report against it every week. Then it is month to month.

  • Yours if you leave

    The machine, Nova, the numbers and the playbooks stay with you and keep running. We hand over the keys and the manual.

The fine print, in full

  • Flat monthly retainer. No credits, no percentage of ad spend, no per-seat fees.
  • Everything we build is yours: the machine, Nova, the data, the playbooks. If you ever move on, it keeps running in your office.
  • Month to month after a 90-day proving period.
  • The machine is built once, at a fixed price quoted before you sign; it never changes after. Add-ons are scoped and quoted the same way.

Pricing questions

The ones founders ask about the invoice.

Why is there a one-time charge for the machine?

Because we build you a real machine, set it up for your brand, and ship it to your office. It runs Nova, holds your numbers and connects to everything, so your data never lives with us. It is a fixed price, quoted before you sign, and it never changes after. It is your property from day one, and it is what keeps running if you ever move on.

Do I pay extra for AI usage?

No. There is no credit balance to top up and no usage meter. The package price is the whole price.

Can I start on Growth Desk and move up?

Yes, and many brands do. Growth Desk gets Nova, your machine, media buying and creative running. Moving to Department adds Amazon, email and SMS as a program, market intel and a quarterly plan. The weekly review is in both. Nothing has to be rebuilt.

What happens at the end of the 90 days?

You have twelve weekly reviews against the plan we agreed on the call, and a machine full of your own numbers. If the department has not earned its place, you stop and keep everything. If it has, it continues month to month at the same price.

Next step

Meet Nova. Book a 45-minute call.

Bring your store URL and the numbers you already trust. You'll leave with a written plan: what Nova takes on first, what it costs, and when she's in your Slack.